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1.5. Snapshot of Online Shopping

Though Online Shopping is a self explanatory term and needs no kind of introduction or explanation by now but in this section we are presenting you the basic framework of Online Shopping around which the world is going circles.

Definition: Online Shopping

An online shop, Internet shop, webshop or online store evokes the physical analogy of buying products or services at a bricks-and-mortar retailer or in a shopping mall. It is an electronic commerce application used for B2B or B2C.

Steps when buying online

Use a search engine to find the product you're looking for if you don't know specifically which site to go to. Or try a product-comparison site to check different prices or product reviews. Visit several sites to find the best products and prices.

1. Browse product categories

2. Put items into shopping cart. Most sites use a shopping cart system. As you browse the site and find items you want, click Add to Cart (or a similar button). 

3. Specify a quantity and other relevant specifics (color, size and so on) when you add an item to your shopping cart. 

4. Click Continue Shopping (or a similar button) to keep browsing. Otherwise, click Proceed to Checkout (or something similar) to finalize your order. 

5. Checkout (Login, edit personal data and choose means of payment)

For any kind of shopping site, provide your name, address, e-mail address, phone number and payment information when prompted during checkout. Once you've entered this information, you are usually presented with an order-confirmation page, including all your items, the total price, and the address and other information you've entered.

6. Confirm order

Make sure your order is accurate and then confirm it. 

7. Logout

Alternatively to this shopping cart system a recurring user could be recognized again by storing a "Cookie" on his computer. That way he can purchase an item by just clicking on it without having to login and edit the credit and shipping information again. Amazon.com was granted the United States Patent Number 5,960,411 for this method - the famous Amazon "One-Click Patent".

 

 

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